We turn your video into a project.
Spetz breaks the build into steps, tools, and materials, pulled straight from what you've already made. Nothing to type.
For Home Improvement DIY Creators
Turn your videos into builds your audience actually finishes.
Patio Table Build
From WoodWorkingVibe
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Read
Step 4 of 12
Sand with the grain
Work up through the grits so the finish lies flat. Skipping this is why tables come out blotchy.
- Start at 80 grit Knock down the old finish and the deep scratches.
- Then 120, then 180 Vacuum between grits so nothing drags across the wood.
- Wipe it down with a tack cloth before you stain.
Spetz turns any home improvement DIY video into a guided, AI-powered project and you're the hero. Your audience gets real-time guidance grounded in your content, a shoppable materials list, and the confidence to start.
And finish. And return to you for more.
Why creators come here
Home DIY creators come to Spetz to turn their videos into builds their audience can actually finish.
The gap
Your audience watches. Then they're on their own.
Social platforms are built for inspiration, not execution. The video ends, the comments fill up with questions nobody answers, and most viewers never actually finish the project they got excited about (assuming they even start).
The research
We measured the gap. It's real, and it's bigger than you'd think.
We interviewed U.S. home DIYers and analyzed thousands of YouTube comment threads to see exactly where builds break down.
30% of millennial DIYers abandon their home projects midway.
Ace Hardware Survey, July 2025
50% of YouTube planning and building comments flag a real challenge. 75% go unanswered.
Spetz YouTube Research, June 2026
Only 13% of Gen Z and Millennial DIYers find replicating social media projects to be easy and straightforward.
Spetz DIYers Survey, July 2026
Field notes
Social media portrays projects as easier than they are, so I'm left to figure out most things on my own.
U.S. home DIYer interview
Looks so easy on YouTube. Impossible without better instructions.
U.S. home DIYer interview
If you make less than three trips to the hardware store, it's not really a DIY project.
The paper
We put all of it into one paper: what U.S. home DIYers told us, and what the comment data shows. Published June 2026.
Why Spetz exists
We are the bridge between the video and the build.
Spetz turns every project you publish into a guided experience your audience can actually complete, with answers grounded in your own content, every step of the way.
How it works
From your video to a build they can follow.
Viewers can customize based on your project.
An AI concierge grounded in your video helps viewers customize your project in real-time. They don't need to go look for other options.
They finish. You get the credit.
A completed build, credited back to you, with a shoppable materials list designed to maximize your profit margins.
What you get
Built to make your content work harder.
Your latest build, already prepped by Spetz.
Spetz turns your video into a ready-to-build project: written step-by-step instructions, tools, and materials, pulled automatically. On top of that, we're adding premium, interactive features for your audience, based on your content.
They customize, you monetize.
Your audience tweaks measurements, colors, and materials, and Spetz updates the instructions, bill of materials, and links behind the scenes. Every variation is one you earn from.
Every link, tuned to pay you more.
Spetz automatically routes each product to the affiliate program and retailer paying the best commission, no manual link-hunting. Links stay live and in stock, so no sale is ever lost to a dead link or a low-margin default.
See it in action
A few builds already live on Spetz.
Simple Plywood Garage Cabinet
by Indy Farm Life
Restoring a Wood Table with a Natural Finish
by Kathartic Studios
How to Lay a Porcelain Tile Patio Over an Existing Base
by TidyBricks Landscaping
Questions
Before you ask.
No. Your brand stays front and center. Spetz just runs the guided experience behind each build, and every project is credited back to you.
Nothing upfront. Spetz is free to set up. We'll walk you through the specifics when you onboard, but our model is simple: we create value and premium features for you and your audience and share the revenue they generate.
None. We build the project from videos you've already made. Nothing to film, nothing to write.
YouTube today, with more on the way.
Apply on our join page: tell us about your channel and pick up to 10 videos. We review every application within 3 business days. Prefer to talk first? Book a short call from the same page.
Let's build something real.
We're onboarding home improvement DIY creators right now. Apply in a few minutes: tell us about your channel and pick the videos you'd like on your Space. We review every application within 3 business days.
Already in the Home Depot or Lowe's Creator Program? We'd especially love to talk.